Online dating industry growht no more dating i m just waiting
The pullback in consumer spending hasn't slowed down the industry at all: if anything it seems to have made Americans more eager to settle down.The two major players are Match.com, which is owned by Barry Diller's IAC/Interactive Corp and e Harmony, which is privately held.Sparks network, which owns JDate and Christian Mingle.com, also released mobile apps of these sites in both Android and i OS platforms to continue serving Jewish and Christian singles.This transition to mobile apps reflects the preference of users for mobile devices due to ease of use and convenience. alternative services, niche and adult websites, trade associations, and company profiles and estimated market shares.
In 2011, after Facebook limited access to its platform, they grew their business without depending on any company or any single country, but with global principles in mind.
For online dating sites, this means that they should move toward releasing a mobile app or a mobile version of their site to stay competitive in the market.
After all, this will help ensure that their users remain faithful to them, and prevent them from being dumped out in the cold.
IAC's Match sites, which includes and generated 3 million in revenue this year, reporting 1.4 million active subscribers, about 15 percent of the market. That's right, 236 e Harmony members get married every day.
e Harmony doesn't disclose its user numbers, but Piper Jaffray's Gene Munster estimates that its revenues were about 0 million with about 13 percent market share. Waldorf says that the lengthy questionnaire and the price tag weeds out people who aren't serious, and the algorithm they use to crunch the answers matches customers with compatible life partners. There are the niche sites like and Christianmingle.com, which are both owned by Spark Networks .